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Pavlok Named one of Entrepreneur Magazine’s “100 Brilliant Companies”

Behavioral Technologies Group, the maker of the PAVLOK behavior change wearable device, announced this week that they have been named to the Entrepreneur Magazine’s Top 100 Brilliant Companies list for 2015. The annual list highlights companies that have turned brilliant ideas into products and solutions.

The story in the June issue of Entrepreneur Magazine recognizes companies in ten different categories ranging from finance to health. PAVLOK is recognized as one of the best companies in the “Health, Medical and Wellness Tech and Wearables” category for helping people break bad habits like smoking, nail biting, eating sugar or spending too much time on social media.

“We’re thrilled and honored to receive the recognition” said Maneesh Sethi, CEO and Founder of PAVLOK. “Entrepreneur Magazine naming us one of the 100 Brilliant Companies of 2015 shows that others share our belief that Pavlok can upgrade humanity through behavior change”.

Sethi and his team raised over $275,000 in a successful Indiegogo campaign in November 2014, and have since sold over 500 prototype PAVLOK devices to a passionate group of supporters who are looking to upgrade their lives by breaking their bad habits for good. The company will be launching the production version of the device in July 2015.

Pavlok has received critical acclaim from major news outlets for their habit change wearable, including The Tonight Show with Jimmy Fallon, Good Morning America, and The Colbert Report. They were also named “Best Tech Startup of 2015” by Tech In Motion and recently accepted an invitation to participate in the prestigious MassChallenge startup incubator program.

The Science Behind #SELFIES

Next time you log on to Facebook to update your status or change your profile picture, take a second to ask yourself why.

It’s one thing if you’ve been living under a rock, and your default doesn’t reflect the 3 foot long beard you’ve grown since your last update.

But if you routinely find yourself posting new statuses, adjusting your photo albums, or even just browsing your feed to get all the latest happenings from your family and friends, new evidence suggests that this behavior isn’t fueled by curiosity or a genuine desire to share news with others.

Instead, a 2015 study from the University of Florence has shown time spent on social networking sites has a positive correlation with social anxiety levels.

It’s not difficult to imagine that a socially anxious individual would spend more time inside and thus, perusing sites like Facebook.

But the study included an in-depth survey of all subjects, and found that time devoted to social networking was driven by the need for self-presentation, an aspect of social anxiety.

In other words, if you notice that you consistently devote too much time to social media, it may be because you brain is attempting to improve the way you perceive yourself.

Next time you are scrolling away on Facebook, think about whether you may be better served by going for a jog or talking to a close friend face-to-face.

Optimize Your Daily Routine with 7 Habit Hacks

On the weekend I was hanging out with Pavlok’s Head Habit Hacker — Justus.

First stop was a pub where they had one of those basketball arcade games.

Why did we spend Saturday night feeding $1 bills into Hoop Fever?

It’s a way to make exercise fun (shooting balls, aiming for high scores), and that helps build the habit.

FYI, I’m terrible at sports — but that doesn’t matter — 326 missed shots is still a good arm workout.

And that is just one way our Head Habit Hacker optimizes his off hours.

For today’s post, I asked Justus to share 7 more habit hacks you can build into your daily routine.

Here’s his list…


1: Tea and Burpees

One of our teammates taught me this. When you put on a pot of tea, do some pushups, or better: some burpees. This hack includes two of our favorite principles of habit-change: triggers and routines.

When Pavlov rang the bell, his dogs salivated. When you put on a pot of tea, do some calisthenics. The dog got fed, you get ripped.

When x happens, do y behavior, reap z reward.

2: One-Foot Tooth-Brushing

Improve your balance by standing on one foot while you brush your teeth. I’m at the point where I can brush my teeth and floss without leaving my non-dominant foot. I honestly want to bolster my hygiene routine just to take this habit to the next level.

This is a good example of using a challenge to make the habit more fun.

FYI: I’m actually writing this in tree pose at my standing desk (a cooler on a desk).

3: A Journal Silhouette

One of our highest-performing customers has started a consistent writing habit using Pavlok. She has been notoriously creative with her habit-modification tactics.

Not so long ago, she found herself misplacing her journal. The solution to this was to outline the journal’s usual resting place with painter’s tape. Now, whenever the journal’s silhouette is empty, she instinctively seeks the journal to return it.

4: Commit to a Cause

One of the most popular — and most effective — tools for habit change is placing a bet. Our customers often bet medium dollar amounts ($200-2000) on their behavior.

If the client is successful, they spend the money on an awesome trip or other reward.

If the client fails, the money can be forwarded to a charity they wouldn’t normally support (since we can’t legally burn currency on camera).

This bet mechanism is generally quite effective. I have not had many clients begrudgingly hand over their cash. Our CEO, Maneesh, is well-known for making ridiculous fitness bets with his friends as well as at least one $10,000 longevity bet with a Pavlok employee.

5: Morning Pages

Big ups to my coach for introducing me to Julia Cameron’s The Artist’s Way, which introduced me to morning pages.

This habit is very simple:

  1. Wake up
  2. Free write 3 pages
  3. That’s it.

This is one of the best early-morning habits for turbo-charging creativity on a daily basis. If you’re not familiar with free-writing, it’s simply writing whatever comes to mind with no concern for content or substance.

6: Cleanup Time

I learned this one from a master of organizational psychology, a kindergarten teacher.

To encourage collective cleanliness:

  1. Acquire the attention of a group by clearing your throat.
  2. Announce cleanup time.
  3. Play a block-rocking-beat.
  4. Start cleaning and don’t quit ’til the music stops.

This is the best way I’ve found of getting engineers to clean their workspace.

7: Celebrate Every Win

Take a moment and pat yourself for reading through this entire post. Most things don’t get finished. The fact that you made it this far is a small win and you should celebrate it.

Now use that win as momentum. Get off the computer and make something. Be something!

Have a favorite habit hack? Share it in the comments below.

This post was written by Justus Eapen, Head Habit Hacker at Pavlok. For more of his writing, you can follow Justus on Twitter.

PAVLOK Shock-a-Thon Leads to 8 New API Integrations

PAVLOK recently hosted one of the world’s first behavior change hackathons (no joke, the only other one we could find was in Finland just a few months ago).

Eight teams competed by creating integrations that allowed 3rd party applications and sensors to trigger electric shock or other haptic feedback on the PAVLOK device.

We saw some really promising projects presented at the hackathon. We shot video of all of the presentations, however there were a few technical problems and not all could be used. We’ve included the video of presentations when possible, as well as links to the GitHub repository for those groups that shared their work publicly.

The full list of project descriptions:

  1. Script that shocks developers when they write bad code that uses a custom built NPM module, also making it easier for developers to connect to the API

  2. An integration that uses your phone’s position sensor to vibrate/shock if you sit for too long without standing up and moving around

  3. Android integration that shocks you when you open certain apps, eg., Reddit

  4. Wunderlist integration for knocking off your to-do list

  5. Slack messenger integration that allows you to buzz your coworkers on command, “shock Maneesh 255v”

  6. Google calendar integration that buzzes you to notify of calendar events

  7. Facebook integration that shocks you for posting certain words, e.g., lol

  8. Voice recognition where you can blacklist words, “like, ummm, uhhh”


First Place:

Chris Swenor of East Coast Product. Chris and his team won by writing a Javascript module that makes it easier for other developers to connect to the PAVLOK API, and then using that module to create a tool which punishes developers for writing bad code through an integration with CodeShip.

https://github.com/EastCoastProduct/pavlokjs

https://github.com/EastCoastProduct/pavlok-hack-api

Second Place:

Aaron Washburn, Teddy Wing, Carol Novitsky and Sunny Chin created an integration that uses your phone’s position sensor to vibrate/shock if you sit for too long without standing up and moving around.

https://github.com/washburnad/pavlok

Third Place:

Kevin Luo, Preston Carpenter, Atamai Tuiolosega and Zachary Marcus created an android app that shocks you when you open certain pages, eg., Reddit.

https://github.com/klevingluo/PavlokApp


Here are videos and GutHub repositories for other great integrations:

Facebook integration that shocks you for posting certain words, e.g., lol https://github.com/lizmorr/Shockathon (Joshua Maffuccio, Fred Chapman, Elizabeth Morrison, Matthew Riggott and ?)

Slack messenger integration that allows you to buzz your coworkers on command, for example: “shock maneesh 255v”

Google calendar integration that buzzes you to notify of calendar events

All awesome integrations! We’ll add more links to GitHub repositories as we’re able to get permission from the creators. In the mean time, get out there and create your own integration! https://pavlok.herokuapp.com

Will you run out of money before you die?

After retirement you may live on your savings for decades.

Yet two-thirds of baby boomers don’t have enough savings to continue their pre-retirement standard of living — which means you downsize or go broke.

Attention eye-rolling 20 somethings: it’s easy to say “pfff, the baby boomers screwed everything up, I’m going to do better” — and okay great, Pavlok believes in you — but isn’t it better to stack the odds in your favour?

And saving IS hard because we value immediate gains higher than those in the future.

There are two well known methods to countering the bias of valuing “money now” higher.

  1. Precommitment is when you enact constraints in the present to limit undesirable behaviors in the future. e.g., asking your employer to deposit 10% of your paycheque in a separate savings account.
  2. Future-Boosting is increasing the expected enjoyment of future spending by directing your imagination to future uses for that money. This is why financial investment commercials show you pictures of happy old-people on vacation.

But a 2011 study found a third route that can make a massive impact.

Researchers from leading universities (NYU, Stanford, etc.) proposed that by strengthening the connection between your present and future selves you will save more for the future.

Here’s how they did it.

20 men and 22 women in their early twenties were randomly assigned to two groups: current self or future self.

Each participant was then shown a Retirement Allocation Slider with a 3D avatar of that participant matched to their group.

current and future

Participants in the Current Group would see their avatar become happy as they allocated more resources to now, and sad when they allocated resources to the future.

Participants in the Future Group saw the opposite — more resources in the future led to a happier avatar.

future happy

The results were inline with predictions — participants in the Future Self Group allocated a significantly higher percentage of pay to retirement (M = 6.76%, SD = 1.68%) than the Current Self Group (M = 5.20%, SD = 2.35%).

The researchers concluded “although the effect size for this result is medium, the difference between conditions of 1.56% is practically quite significant.”

FYI 1.56% invested annually, can be worth $175,000+ by the time you retire.

Now here is a brain-hack you can use…

Next time you get paid, stop thinking about how spending it will bring you happiness now, and instead picture your future self frowning — research shows you will save a little more to help future-you out.

Are late night snacks bad for you?

If you’re interested in losing weight, it can be hard to know where to start. But before you ban all of your favorite guilty pleasures, consider this:

Recent findings from the University of California suggest that it’s not what you eat that’s sabotaging your diet, but when you eat.

To prove this, they had two identical groups of mice eat the same high-fat diet for 18 weeks. One group had access to the food 24 hours a day, while the other could only eat for 8 hours — according to when the sun was out.

Screen Shot 2015-05-21 at 2.40.36 PM

They started at the same weight, but after 18 weeks of eating the same number of calories…

Not only were mice made obese from habitually eating at night, but they were also more susceptible to diabetes, inflammation of the liver, and heart disease.

So if you’ve ever wondered why late night snacks seem to sit a little bit heavier on your waistline — the time of day is a contributing factor.

If the sun has set, it’s time to store energy as fat for later use. So don’t stress about completely cutting out certain food groups — instead, next time you’re craving pizza while heading home from a late-night party, get some sleep and save the pizza for tomorrow.